HOW TO GET CLICKS ON YOUR LINKS
Are you struggling to find the click rate you want on your links? Then don’t worry, you’re not alone. It can be really hard to get those people interested in your content to click on that link and visit your site, but there are ways to do this effectively without feeling like you’re being annoying and Click This Link.
Reasons Why People Don’t Click
The link is not relevant to what they are looking for, they don’t trust the source, they think it’s a scam, they don’t have time to click it, they don’t know where it will take them.
How to make readers more likely to click
If you want readers to “click this link”, there are a few things you can do. First, make sure the link is relevant to the topic at hand. If it’s not, why would anyone click it? Second, use descriptive language that entices the reader. Click here doesn’t cut it – tell them what they’ll find if they do click. Third, keep your links short and sweet. No one wants to wade through a long, drawn-out link.
How to make links stand out
When creating links, always use descriptive anchor text. This is the text that appears between the opening and closing tags and tells users and search engines what the link is about.
Breaking news stories
A new study has found that the average person only reads about 60% of an article before clicking away. This means that you have to make sure your link is in a prominent position and that it’s interesting enough to make people “click this link”